Invest in Quality Over the Long Term

  • Quality is more important than price.
  • For example, a well researched quality property investment that produces superior compounding returns over the long term, that you may need to pay a bit more to buy, may be a better option than a property that appears to be undervalued but produces comparatively inferior returns over time.

These Maxims are not to be taken as personal financial advice and have not taken into consideration your individual financial situation, goals objectives or risks. These are simplified considerations which are not be solely relied upon to meet your personal financial goals. If you would like to receive personal financial advice tailored to your specific needs and based on your current financial position then a suitably qualified and licensed financial adviser can be appointed for you.